William Honaker Quoted by Fast Company on the $365 Million Business of Queen Elizabeth's Platinum Jubilee
William Honaker was quoted in the Fast Company article, "Inside the $365 Million Business of Queen Elizabeth's Platinum Jubilee." The article discusses the impact of the lenient guidelines disseminated by the royal family regarding the designing of products around the Platinum Jubilee. William shares, "It's as if the royal family is giving businesses the gift of being able to generate revenue from this celebration. Anybody can create products with these emblems and sell them, as long as they abide by the trademark law."
